Startup Operation Bluebird has launched the new Twitter social media platform via Twitter.now, reviving the famous brand despite an ongoing legal dispute with Elon Musk's X.
The new company relies on a legal argument that X abandoned the Twitter name and associated trademarks after changing the platform's name to X in 2022. The claims also cover the name "Tweet" and the famous blue bird logo.
Legal Dispute Led by X Over New Twitter Platform
X filed a lawsuit against Operation Bluebird in late 2025 in a US federal court in Delaware, seeking to block the launch of the new platform. During an April 2026 hearing, US District Judge Colm Connolly tentatively indicated that X may have abandoned some intellectual property rights associated with Twitter, but a final written decision has not yet been issued.
Stephen Coates, a co-founder of Operation Bluebird, said the company spent several months waiting to launch the platform but decided to move forward and not delay the project again. He explained that having investors and a product pushed the company to act quickly.
Coates currently serves as the general counsel for the new platform, the same position he held at the original Twitter before Elon Musk acquired it.
A Platform Completely Independent of X
The new platform asserts its complete independence from X and the original Twitter, while its user base remains limited in the early launch phase. The platform's interface and usability closely resemble the old Twitter design and platforms inspired by it, offering features that include replying to and reposting content.
The platform also offers an artificial intelligence tool named "Vera" to analyze content and verify published information in real time.
To join the new platform, users can sign up for a waitlist for free, or subscribe to the "Founders" package for $20, or the "Fighters" package for $40 or more, which offer additional benefits for early subscribers.
Despite the platform's actual launch, the dispute over the ownership of the Twitter brand remains ongoing, opening the door to a new legal confrontation between Operation Bluebird and X.
